Open University of Applied Sciences

Tampere

Introduction to Experience Economy and Creative Industries

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You can ask for more information about the studies by email at avoinamk [at] tuni.fi (avoinamk[at]tuni[dot]fi).More information about the studies and studying in the open UAS can also be found on our website <a href="https://www.tuni.fi/en/study-with-us/open-higher-education-studies/open-uas">Open UAS</a>.

Bachelor's degree studies

Management, Administration and Economics

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You can register for open UAS courses through a web shop and pay the course fee instantly.Registration is binding.TAMK degree students register for courses through Pakki. They are accepted to the open UAS course if there is space available in the group.

English

Mediapolis

Online studies

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The key concepts of the experience economy and creative industries Creative processes stages and methodologies in the experience economy Principles of converting creative content into marketable products, focusing on branding, marketing, and distribution

The course introduces the experience economy and the creative industries as a modern part of the global economy. The course aims to build a basic understanding of how the creative process works in different fields, how to boost it, and how to productise the content created. After the course, the student: • is able to identify key concepts in the experience economy and creative industries • is able to outline the creative process in various creative industry fields, recognising its stages and methodologies. • knows strategies to foster creativity, demonstrating their ability to enhance creative output. • knows how to apply principles of converting creative content into marketable products, focusing on the basics of branding, marketing, and distribution.

Literature, videos. Will be published in Moodle course

Self learning, online course Stydying course material individually and in teams.

Introduction to Experience Economy and Creative Industries

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Introduction to Experience Economy and Creative Industries, 5 cr

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