Managing e-commerce; Consumers and Community Perspective, 5 cr

Tampere University

Description
Completion options

Teaching periods

Course code

COMP.IS.220

Language of instruction

English

Academic years

2021–2022, 2022–2023, 2023–2024

Level of study

Advanced studies

Grading scale

General scale, 0-5

Persons responsible

Responsible teacher:

Mikko Ruohonen

Responsible organisation

Faculty of Management and Business 100 %

Coordinating organisation

Information and Knowledge Management Studies 100 %

Common learning outcomes

International outlook and global responsibility

Introduction to E-Commerce and E-Marketplaces. Overview of E-Commerce. E-Marketplaces: Mechanisms, Tools, and Impacts of E-Commerce. Internet Consumer Retailing. Retailing in E-Commerce: Products and Services. Consumer Behavior, Market Research, and Advertising. E-Commerce Models and Applications. Innovative E-Commerce Systems: E-Government and E-Learning to Consumer-to-Consumer Commerce. Mobile Computing, Social Computing Commerce and Pervasive Computing.

Learning outcomes

Prerequisites

Further information

Learning material

Equivalences

Studies that include this course

Completion option 1

Participation in classroom work with groupwork/reports OR Written exam (if not enough participation)

Participation in teaching

Lectures (English)

26.10.2023 – 09.12.2023