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Archived Curricula Guide 2017–2019
Curricula Guide is archieved. Please refer to current Curricula Guides
Advanced Studies in Marketing, 80 ECTS

Evaluation

Numeric 1-5.

Belongs to following modules

Faculty of Management
Advanced Studies in Business Studies
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Advanced Studies in Marketing

Advanced Studies in Marketing 40 ECTS
KATMAS11 Strategic Brand Management, 10 ECTS
KATMAS12 Applications of Marketing Research, 5 ECTS
KATMAS13 Marketing Theory, 5 ECTS
KATMAS14 Consumption and Buying Behavior Theory, 10 ECTS
KATMAS15 Cases in Strategic Marketing, 5 ECTS
KATMAS17 Current Issues in Marketing, 5 ECTS
Seminar and Master's Thesis 40 ECTS
KATMAS99 Seminar and Master's Thesis, 40 ECTS
Faculty of Management
Degree Programmes