2905040
MANAGEMENT OF INNOVATION,
MANAGEMENT OF INNOVATION, 3 ov
Tietoa luennoitsijoista
Professor Olavi Uusitalo
Luentoja ja harjoituksia
Lectures and cases 27h
Viikottainen opetus/periodi |
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Luennot (h): |
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6 |
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Harjoitukset (h): |
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Tavoitteet
To give deeper knowledge of sources of innovative opportunity; have a general understanding of the importance of the positioning of a new product; have ideas of a creative, innovative person and organization.
Sisältö
Discussion of commercialization of a new product, start-up, and the diffusion of innovation is included as well as the impacts of technological changes and dominant designs on industry structures.
Tutkintovaatimukset
Lectures, written literature syntheses, oral presentation of syntheses and an oral exam. Evaluation based on class participation and discussion, written literature or case syntheses and presentations of them and exam.
Kirjallisuus
1) Drucker, P. (1985,1996) Innovation and Entrepreneurship, Pan Business Man.
2) Selected articles and cases.
Esitiedot
Numero |
Nimi |
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2905011 |
3 |
Pakollinen |
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2900010 |
3 |
Pakollinen |
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2905030 |
3 |
Suositus |
Huomautuksia
The course is given in English.